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Advertising Articles
Riding the Marketing Roller Coaster? Here’s How to Stay On Track
Marketing in a Roller Coaster Market:How to Stay Agile When Everything's Changing Let’s face it—marketing during stable times is one thing. But when the market’s doing loop-de-loops, running sideways, and flipping upside down? That’s a whole different ride. Welcome to...
Proudly Women-Owned, Passionately Creative
Celebrating Women's History Month with GMCI Creative March is Women’s History Month—a time to celebrate the incredible contributions of women throughout history. At Gilmore Marketing Concepts, we’re all about lifting women up, not just in March, but all year long! As...
The Power of Custom Landing Pages
The Costly Mistake: Why Every Digital Ad Campaign Needs a Custom Landing Page So, your last ad agency crafted a decent digital ad campaign—decent visuals, compelling copy, and a good call to action. They launched your campaign, you started seeing clicks, but… no...
Goodbye 2024, Hello 2025: A Look Back at an Incredible Year!
2024 was a really fun year. We have compiled a list of cool things we did at GMCI in this 2024 Year in Review List. in 2025, the sky is the limit! Let’s work together!
Understanding Programmatic Advertising: GMCI is on the Cutting Edge of Digital Marketing
In today’s fast-paced digital landscape, advertising is evolving rapidly, and one of the most groundbreaking developments in this space is programmatic advertising. If you're new to the concept, it may sound like a complex industry term, but in reality, programmatic...
Tips for Keeping Your Brand Healthy!
It is rare but we have a man down at GMCI and it is me, Kim. Rather quickly a cold turned into my first foray into pneumonia! I am on the mend, but have been out of the office, half working from home for THREE whole days! To be away from the helm for that long without...
Top Ad Fails of the 20th and 21st Century
For every brilliantly executed ad campaign, there's an equal and opposite facepalm-worthy failure. Whether it's a tone-deaf slogan, a poorly timed tweet, or a business management fail of epic proportions, the annals of advertising history are filled with cautionary...
Take Your Marketing to New Heights
Are you looking to take your marketing efforts to new heights? Look no further! GMCI Creative is thrilled to announce our partnership with Constant Contact, the leading email marketing platform. We're here to shed light on why drip/email marketing is an absolute...
It’s All About That Baste
2021 is almost over, it seems the year has flown by, compared to the slow slog of 2020. So I decided to sit down and write a Thanksgiving blog to remind us of what we are thankful for in 2021, and 2022 to come.